"Our company was experiencing significant brand confusion. We hired Sisarina to help craft a new brand identity, which included new imagery as well as a strategy for big-picture communications. After completion, we were inundated with potential client calls from existing clients who didn't realize the breadth of services we offer."- Webbmedia Group, Amy Webb
Over the past few weeks, I've seen some interactions on social media that have really bummed me out. If you're a regular on Twitter, I'm ... (Read More)
We’ve all heard about it, that horror story of an employee publicly shaming their company on social media, an act that typical ends in a ... (Read More)
While out of town recently, I came across an interesting social media campaign in the most unusual place – at a Comfort Inn in Lexington, Virginia. ... (Read More)
Walk into any corporate headquarters with thousands of employees and realize it was started by an entrepreneur with a vision. Steve Jobs had a vision. ... (Read More)
You're a rockin' employee kicking butt for a great company. You're an entrepreneur taking over the world growing your business. You're an executive leading a ... (Read More)
Business goals are a hot topic lately. Clients, colleagues, coworkers, peers - we're all setting goals for being bigger, better, smarter, leaner. But something is ... (Read More)
Good news! According to a survey by the email marketing software firm AWeber, things are looking up for small businesses in 2013.
Data and infographic by ... (Read More)
by Calicoe Richir
Do you have a lonely desk at your office? It's just sitting there. Waiting for an occupant. Maybe it’s all set up, with ... (Read More)
by Melanie Spring
Passionate entrepreneurs are the infectious kind. Ones focused on changing the world, making a difference for those around them, or even just giving a different ... (Read More)